Get all your news in one place.
100's of premium titles.
One app.
Start reading
International Business Times UK
International Business Times UK
Technology
Tanmay Puri

Here's Why Apple Picked Google Over OpenAI for Siri: The Reason Will Shock You

Why OpenAI Lost the Apple Siri AI Race to Google Gemini Despite ChatGPT’s Global Popularity (Credit: Jimmy Jin/Unsplash)

Apple just kicked off ChatGPT and got all cosy with rival Google, and it will have consequences. Yes, Apple's decision to partner with Google rather than OpenAI for its new Siri assistant is one of the biggest changes in AI and technology.

Indeed, after many months of rumours, Apple has confirmed that it will integrate Google's Gemini AI models into Siri and its full 'Apple Intelligence' features instead of taking its relationship with OpenAI's ChatGPT to the next level. This is shocking because it gives a strong vote of confidence in Google's AI technology at a time when ChatGPT has become one of the most widely used AI models worldwide.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.