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The Independent UK

National

Kelly Rissman

Here is how Cracker Barrel is trying to win back customers and boost revenue with one special

Cracker Barrel Julie Felss Masino CNN

Getty Images

The early bird gets the worm — and now, dinner at Cracker Barrel.

The roadside restaurant chain is making major rebranding changes, such as offering an early bird special, in an effort to become more “relevant” after seeing a post-Covid-19 pandemic slump.

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