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Fortune

Jeff John Roberts

Here are the 4 pillars of Trump’s growing crypto empire—and the key people running the show

Eric Trump Crypto Ben Weiss Bitcoin World Liberty Financial American Bitcoin

It’s no secret that President Trump, once a Bitcoin skeptic, has become a full-blown convert and that he and his family are using crypto to enrich themselves. What far fewer people understand is how Trump’s crypto ventures are structured on a corporate level. On the latest episode of Crypto Playbook (available on Spotify, Apple, and YouTube), Fortune journalist Ben Weiss—who has covered the Trump crypto empire from the inside—broke down how it is in fact a stable of separate businesses.

“In the Trump crypto ecosystem there are four different teams, all interrelated, but all kind of separate, that are all doing their own crypto stuff with Trump’s imprimatur,” explained Weiss.

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