The innovation team at Heinz has launched its new Heinz Beanz Houmouz, an accompaniment to crudities, crackers, and all manner of snacks at picnics and parties this summer. The new Heinz Beanz Houmouz range is launching with two varieties – Original and Roasted Butternut Squash - both featuring the haricot beans that go into Heinz Beanz.
Lucila Ardalla, New Ventures Director for Beanz Liberation at Kraft Heinz, said: “Since 1901, Heinz Beanz have become one of the UK’s favourite and most comforting meal choices and was one of the very first plant-based pioneering foods. But what many people don’t know, is just how much nutritional superpower our beans really hold.
“Here at Heinz, we’re in the midst of a Beanz revolution, finding new and exciting ways to liberate our beloved Heinz Beanz out of their can and into new formats, flavours and tastes. Our new Beanz Houmouz follows the success of our Beanz Burgers launch last year and is just one example of many more formats to come that will ensure future generations can enjoy this brilliantly British food”.
