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Digital Camera World
Digital Camera World
Ben Andrews

Heineken - yes, the beer company - launches a camera phone that's boring by design

The Boring Phone.

A phone made in conjunction with a brewing company? It sounds like a late April Fool's joke, but surprisingly, the collaboration between HMD (Human Mobile Devices - makers of current Nokia phones) and Heineken isn't as ridiculous as it first seems. 

The Boring Phone is a stripped-down dumb phone that ditches internet access, so there's no social media, email, or games. Free from such distractions, the theory is you're then able to more easily engage with the people around you and enjoy real-life socializing... over a beer.

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