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Fortune
Fortune
Sheryl Estrada

Health care CFOs look beyond cutting costs to juice profitability

(Credit: Getty Images)

Good morning. Health care CFOs are concerned about profitability, while not compromising on delivering high-quality and affordable care. Traditionally, they’ve relied mostly on cutting costs, but that may be changing.

Deloitte Center for Health Solutions has surveyed CFOs annually since 2020. In prior years, cost reduction was consistently named one of the top three organizational priorities. However, cost reduction ranked last among the top priorities and concerns of finance leaders in 2024, according to the latest survey. (The top three are the economy, cybersecurity, and the impact of the upcoming U.S. presidential election.)

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