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The Independent UK
The Independent UK
Lifestyle
Henry Saker-Clark

Health and wellness brand to expand products to target weight-loss drug users

  • Applied Nutrition is significantly expanding its product range to cater to customers using weight loss drugs, identifying a key business opportunity due to increased demand.
  • The health and wellness brand plans to introduce new GLP-1 specific products later this year, building on its existing high-protein ready meals.
  • CEO Thomas Ryder stated that GLP-1 users are a growing customer base who often require supplements and smaller portions, presenting a catalyst for the health and wellness sector.
  • Applied Nutrition has reported strong growth, driven by targeting new customer opportunities and diversifying its sales channels, including expansion into UK retail stores.
  • The company reported robust financial results, with pre-tax profits soaring by 77.1 per cent to £20.9 million and sales rising by 56.5 per cent to £74.5 million in the six months to 31 January, despite anticipating impacts on Middle East sales.

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