
It's been more than 120 years since the iconic book was first published in 1901, but the enduring popularity of Beatrix Potter's mischievous bunny, Peter Rabbit, shows no sign of waning, especially when you consider that two million of the original The Tale of Peter Rabbit sell globally each year. Books, toys and plushies inspired by Peter Rabbit and friends are still hugely popular with children (in fact, one of this year's top toys is Peter Rabbit-themed). There is also reportedly a third Peter Rabbit feature film in the works.
Tapping into this love of Peter Rabbit, Orchard Toys, which is renowned for its fun and learning games for kids, has launched six brand new games in The World of Peter Rabbit collection - inspired by Beatrix Potter's most beloved character. This is Orchard Toys first licenced collaboration - bringing the iconic literary character to life in fun and educational ways.