“He didn’t just work here; he lived and embodied the spirit of the brand”: Mike Lewis, legendary head of the Fender Custom Shop, has died

Mike Lewis, vice president of product, Fender Custom Shop, who died .

Mike Lewis, vice president of product at the Fender Custom Shop and stalwart of the Californian gear brand has died. Fender described Lewis as “not just a colleague but a beloved member of our family,” and promised to continue his legacy.

Justin Norvell, executive vice-president of product, FMIC, said Lewis “lived and embodied the spirit of the brand”, and brought a player’s perspective to his work.