Former Arsenal striker Kevin Campbell believes Joelinton deserves the most credit for his “incredible” turnaround on Tyneside. One year ago, the Brazilian was still considered a Premier League laughing stock for his barren run of form.
Mike Ashley stumped up a record-breaking £40million to lure Joelinton - then a 22-year-old - away from Bundesliga side Hoffenheim. After losing Salomon Rondon and Ayoze Perez that same summer, the novice was tasked with filling a 33-goal void in the Magpies’ frontline.
Joelinton failed to make an impact in his first two seasons at St James’ Park. Talk of a possible move to Turkey on loan was mooted as the South American - bereft of confidence - hit a crossroads in his career.