Since 2019, Hasselblad has given the spotlight to a selection of established female photographers – the Hasselblad Heroines – sharing their experiences, industry challenges, and inspirations through images and interviews.
This year's campaign will run for six months, sharing the outstanding work of Hasselblad Heroines past and present, across numerous genres. The exceptional work on display is consistent with Hasselblad's high standards and is a testament to not only the best Hasselblad cameras and lenses, but also the dedication of the photographers to the medium.
