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The Independent UK
The Independent UK
Daisy Lester

Harry Styles’s new venture is sex toys – here’s what to know

Breaking the mould of celebrity beauty brands (see Hailey Bieber and Selena Gomez), Harry Styles has unveiled his latest business venture: sex toys.

The singer launched his unisex lifestyle brand Pleasing in 2021. In the years since, he’s sold an eclectic mix of nail polishes, hand creams, apparel, accessories, skincare sets, and fragrances. Now, he’s dipping his toe into the sexual wellness world with two new products: a double-sided vibrator (£68) and pleasing lube (£25).

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