On July 27, 2023, Harley-Davidson announced its 2023 Q2 financial results, with information including both motorcycle shipments and revenue generated worldwide. Since the company spun LiveWire off into its own business entity in 2022, it reports those results (under which the StaCyc electric balance bikes are also grouped) separately from its Harley-branded motorcycle shipments, sales, and revenue.
How did the Motor Company’s various arms do for Q2 of 2023? Revenue across all sectors was down two percent year-on-year as compared to the same period in 2022. Since this is RideApart and not BusinessApart, though, let’s dive into motorcycle shipment and sales numbers.
