This morning, H&M released its highly anticipated Mugler collection. Each year the high street store collaborates with a different designer brand to create pieces which are affordable enough for the every day shopper, while keeping the essence of the collaborating design house.
For 2023 H&M has collaborated with Mugler - a label which has been storming in popularity as of late. First thing this morning, fashion fans rushed to the H&M website to get their hands on some of the pieces from the Mugler collaboration - which start at a reasonable £12.99.
A huge queue was spotted outside the Liverpool H&M store at 8am this morning. The same was seen outside the Regent Street store in London, according to people on Twitter.