
Fast fashion retail giant H&M has brushed off a “challenging environment” to deliver a jump in annual earnings, but revealed a recent sales slowdown amid subdued shopper demand over Christmas.
The Swedish group reported a 6% rise in operating profits of 18.4 billion Swedish krona (£1.5 billion) for the year to November 30, thanks to a 38% surge in its final quarter as it benefited from strong Black Friday trading.