
Plush towels are more than just a part of self-care: they are a design-led statement. Imagine the comforting feeling of stepping into a luxury hotel bathroom, especially on a chilly November morning, and being greeted by the sight of soft, white bath towels. They instantly add dimension, warmth, and a cosy appeal to the space, perfect as we head towards the colder months and the holiday season.
Gwyneth Paltrow elevates this concept further by adding a subtle black stripe to the edge of her favorite bath towel. We spotted her using the washcloth from Matouk's Cairo collection in an Instagram post from Goop. Drying her face with its plush cotton surface is the final, gentle step of her skincare routine.