
Plush towels are more than just a part of self-care: they are a design-led statement. Think about the feeling of entering a luxury hotel room bathroom, and being greeted with the sight of fluffy white bath towels. They add dimension, comfort, and warmth.
Gwyneth Paltrow elevates it even further by adding a subtle black stripe to the edge of her favorite bath towel. We spotted her using the washcloth from Matouk's Cairo collection in a recent Instagram post from Goop. Drying her face with its plush cotton surface is the last step of her skincare routine.