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The Independent UK
The Independent UK
Lifestyle
Chelsea Ritschel

Gwyneth Paltrow reveals Goop’s $120 ‘luxury diaper’ was a publicity stunt: ‘Designed to piss us off’

Goop

Gwyneth Paltrow has addressed the “outrage” over Goop’s launch of luxury, amber-encrusted $120 diapers, with the Goop founder revealing it was a publicity stunt to raise awareness of the diaper tax.

On Wednesday, Goop shared a promotional image for “The Diapér,” with the wellness brand captioning the photos of the bedazzled diaper: “Meet The Diapér. Our new disposable diaper lined with virgin alpaca wool and fasted with amber gemstones, known for their ancient emotional-cleansing properties.

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