AHMEDABAD: As the people of Gujarat battled one of the hottest summers in their memory, with temperatures remaining above 40°C for about 100 days, ice creams offered a measure of sweet amelioration.
With the demand growing by 30%, icecream makers have received compensation from people for the two bitter business years of Covid-19! An early onset of summer coupled with receding Covid-19 cases made for a good season for icecream manufacturers, both local and national, as people sought feel-good treats to forget the redhot heat and the pandemic blues.