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The Guardian - US
The Guardian - US
Lauren Gould and Karen Yuan

Guinness v alcohol-free Guinness 0: we held a blind taste test to see if we could spot the fake

Samples of Guinness on counter
We recruited our colleagues to sip beers labeled A and B. Read on to discover the full results and which they preferred. Photograph: Bloomberg/Getty Images

The biggest beer brands in the US are all launching non-alcoholic alternatives to its brews, including Sam Adams’s Just the Haze IPA and Budweiser’s Zero. In her guide to the best non-alcoholic beers, craft beer expert Beth Demmon named one booze-free riff the “best mainstream” pick: Guinness’s iconic Irish stout.

“If 100 people were blindfolded and taste-tested the original Guinness next to Guinness 0, the majority of them wouldn’t be able to tell the difference,” she wrote.

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