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Lifestyle
Shawn Adams

Gubi and Unicef launch 'Young Hopes' campaign to support vulnerable children worldwide

GUBI x UNICEF Young Hopes campaign.

‘Around the world, millions of children are the innocent victims of conflict, disaster and climate crisis. As a global community, we have a responsibility to ensure they are protected and supported,' says Gubi’s chief brand officer, Marie Kristine Schmidt. The Danish design house has recently teamed up with Unicef to launch, 'Young Hopes', a campaign to support vulnerable children worldwide. Young Hopes will raise funds for Unicef by donating money from the sale of 100 limited-edition ‘Pacha’ lounge chairs. The proceeds will be used by the international children’s charity to support safe births, clean water, and access to education in crisis areas. ‘We want to ensure young people have better medical care, sanitation, and opportunities to thrive,’ explains Schmidt.

The ‘Pacha’ lounge chairs by Pierre Paulin, designed in 1975 (Image credit: GUBI and UNICEF)
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