British singer-songwriter Griff has had a remarkable career trajectory, achieving significant milestones in a short span of time. Within less than two years of releasing her debut single and completing her A-level exams, she clinched the Brit Award for Rising Star. Subsequently, she went on to open for renowned artists such as Dua Lipa, Ed Sheeran, Coldplay, and Taylor Swift.
Amidst her busy schedule of performances and music releases, Griff dedicated time to crafting her debut album, 'Vertigo,' which has recently been released. The 23-year-old artist, whose full name is Sarah Faith Griffiths, expressed that the journey as a new artist has been unconventional but fulfilling.
'Vertigo' serves as a reflection of the whirlwind of emotions experienced during her rapid rise to fame, as well as personal growth and heartbreak. Griff drew inspiration for the album from navigating a spiral staircase in a cottage owned by musician Imogen Heap, translating the physical sensation into an emotional narrative.
The album features tracks like 'Tears For Fun' and 'Miss Me Too,' which delve into the dizzying emotions of her journey, complemented by elaborate productions influenced by her performances in large venues. 'Astronaut' includes piano by Coldplay's Chris Martin, who guided Griff in transforming the song into a poignant ballad.
Griff's approach to music involves pairing poignant lyrics with catchy melodies to evoke emotions and connect with her audience. She views music as a medium to move people and trigger emotional responses, a sentiment shared by Chris Martin.
Griff's artistic vision extends beyond her music, as seen in the visuals accompanying her album. She has incorporated a spiral motif in her appearance and music videos, recognizing the importance of a cohesive multimedia presentation during an album's 'era.'
Furthermore, Griff's creativity shines through in her personal projects, such as designing a dress inspired by a Taylor Swift lyric for a performance. Her childhood experiences of playing dress-up with bedsheets fueled her passion for creating and crafting.
Looking ahead, Griff is eager to continue her creative journey and explore new musical horizons. She expressed enthusiasm about returning to the studio, believing that she has more to offer in terms of artistry and expression.
