Britain's beloved bakery chain, Greggs, has warned that its full-year earnings forecast has been significantly impacted by the recent heatwave, as soaring temperatures deterred customers from its hot food offerings.
The company reported a noticeable decline in footfall and a reduced appetite for its signature warm pastries and sandwiches as the nation sweltered. While overall like-for-like sales for the six months to June 28 still saw a 2.6% increase, Greggs noted a distinct slowdown in growth during June. This deceleration was directly attributed to "high temperatures impacted consumer purchasing patterns," according to the firm.
