LOS ANGELES — Imagine this: You have a concept to make the sports world better through technology. You might have a way to make streaming more intuitive, or fitness more inclusive, or ticketing less painful. You have rehearsed your pitch to investors, well prepared with snappy slogans and financial projections, when you stumble upon one last question.
What rap song will you use for your walk-up music?
In the business world, the accelerator concept is not new: a competition for good ideas, with the sponsor funding the winner in exchange for an ownership share in a fledgling company. The Dodgers' owners have done it for years, through their investment arm, helping former star outfielder Shawn Green get a company up and running.