
Do you find that Googling something just isn’t enough these days? Whereas once the search engine sufficed, people are being forced to use additional platforms to find stuff online, from scouring Reddit to scrolling through TikTok.
Anecdotal evidence and news reports aside, there’s been little research on the apparent decline of the once invaluable search engine. Well, a new study finally puts the matter to rest: Google is getting worse, according to German academics. And, the culprit is a torrent of garbage content that has been optimised to appear higher in search results than quality information.