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The Guardian - US
The Guardian - US
Environment
Geoff Dembicki in New York

Google let Daily Wire advertise on ‘climate change is a hoax’ searches

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Google announced a policy in October 2021 prohibiting climate crisis denial ads, but The Daily Wire paid Google for this, new research shows. Photograph: Beata Zawrzel/NurPhoto/REX/Shutterstock

A media outlet founded by conservative influencer Ben Shapiro paid Google to advertise on search pages questioning whether the climate crisis is real, according to new research from a disinformation watchdog group.

The Daily Wire bought ads on search terms over the past year such as “climate change is a hoax” and “why is climate change fake”, meaning that when people Googled these phrases, stories from Shapiro’s outlet were some of the first results that appeared, the research found.

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