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Technology
Oliver Haslam

Google just showed Apple Intelligence the pitfalls of letting generative AI create artwork

Google Pixel 9 Pro Fold.

When Apple announced Apple Intelligence as part of the iOS 18 unveiling at WWDC in June, it confirmed that one of the new features that fall under that umbrella will involve images created by generative AI. But while some of the Apple Intelligence features are already available in the iOS 18.1 developer beta, there has so far been no sign of the promised image-based generative AI magic. And Google might have just shown why Apple is right to hang fire.

Following the launch of the Google Pixel 9 series of devices, people have been putting Pixel Studio through its paces. It's an app that uses Google's AI smarts to create images, as you might imagine, based on text prompts provided by users. But while Google has of course put guardrails in place to try and prevent people from misusing the technology, some report that these guardrails aren't doing such a good job at ... guarding.

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