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The Guardian - US
The Guardian - US
World
Olivia Bowden in Toronto

Google and Home Depot drop Pride Toronto sponsorship amid Trump’s DEI war

people hold a google banner and signs as they walk down the street during pride festival
Google participates in the 43rd annual Toronto Pride parade on 30 June 2024 in Toronto, Ontario. Photograph: Harold Feng/Getty Images

In another blow to one of the largest celebrations of LGTBQ+ people in North America, Pride Toronto has unexpectedly lost two more major corporate sponsors, just weeks before the festival in a setback the festival’s organizer says is direct result of Donald Trump’s campaign to eradicate diversity, equity and inclusion (DEI) initiatives in the US.

Google and Home Depot both announced their plans to abandon the festival in the form of one-line emails, said Kojo Modeste, the executive director of the Canadian event.

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