GMC and A+E Networks just announced the premiere of the upcoming film, “REVOLUTION: GMC HUMMER EV,” a 60-minute documentary that reveals the story of the electric truck's development. The Hummer EV was developed in record time by a handpicked group of GM employees.
In order for automakers to sell EVs in larger quantities, they'll have to not only get their loyal customers on board, but also the masses. Most people still don't understand electric cars, and they likely don't spend their time researching them. GM's new Hummer EV documentary puts the all-electric pickup truck on national TV for all eyes to see. Executive chief engineer for the Hummer EV Josh Tavel shares:
“Our goal was to upend what an electric vehicle is capable of and push the boundaries from 100 years of vehicle development experience. This documentary captures the soul of a team capable of incredible innovation and resilience. Their learnings are laying the foundation of vehicle development for decades to come.”
