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Daily Mirror
Daily Mirror
Entertainment
Zoe Delaney

GMB viewers fume as energy boss 'pleads poverty' amid crippling cost of living crisis

GMB Ben Shephard Bill Bullen Kate Garraway Poverty Utilita Utilita Energy

Good Morning Britain viewers were not impressed earlier today when a big energy boss claimed his company is losing money thanks to prepayment energy meters.

Bill Bullen, CEO of Utilita Energy, told presenters Ben Shephard and Kate Garraway this morning how his company 'does everything they can' to help their customers amid the crippling cost of living crisis, but are facing a 'mission impossible'.

Utilita, formed in 2003, market themselves as the UK’s first and only specialist Pay As You Go Smart Energy supplier and state on their website how they were formed to "help those households who were being badly served and overcharged".

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