While some pups will be frightened to dip their paws in water, other breeds were born to swim - and this new 32ft canine swimming pool welcomes every single one of them.
Canine Dip and Dive is a giant pool with a dive board for dogs, and runs social pool parties, senior classes and training lessons for nervous pups.
The dog business, set up by husband and wife, Andy and Jo Brownlie, is now opening its fourth site in Maldon, Essex, meaning even more canines can enjoy a splash about this summer.
"Our newest pool will be ready for Easter weekend and Andy is over there today setting up the site. It's all hands on deck at the moment," Jo Brownlie said.
Sign up to our TeamDogs newsletter for your weekly dose of dog news, pictures and stories.
The couple were inspired by their own spaniel Buddy to launch their doggy pool business, and help other pets who are afraid of water.
Their first site opened in Suffolk in 2017, and they've since set up three other sites in Norfolk, Barkway and now Maldon - which have all proved popular with pups.
The pools have a floating ramp to make it easy for dogs to get in and out of the water, as well as a platform to dive for the more adventurous canines.
Humans are also allowed to join their furry friends for a swim.
"The area around the pool is fenced off and we have a number of group classes or solo sessions, so you can choose the one that best suits your fur baby," Jo said.
The new Essex locations opens on April 15, and prices start at £15 per dog for half-hour group classes. Solo classes cost £35 per session.
The Canine Dip and Dive in Maldon can be found at Gardeners Farm, Maldon, CM9 8BQ.
For more information, visit their website.
Do you have a dog story to sell? Email nia.dalton@reachplc.com.