Greggs and Northerners go together like milk and cereal, ham and Pease Pudding, beans and toast - with residents in our little corner of the UK especially favouring the Newcastle-founded bakery.
From the classic sausage roll to more inventive treats like the cheese and bacon wrap, the tasty treats can be difficult to turn down.
But it'll be even harder next weekend, with the bakery teaming up with VoucherCodes.co.uk to give away 1,000 free breakfast roll meal deals - in celebration of England's Lionesses' first World Cup match against Haiti on Saturday (July 22).
VoucherCodes predicts that football fans are expected to spend in the region of £333m on food and drink alone across the 2023 Women's World Cup, so they thought they would ease the cost slightly.
Read more: Newcastle dubbed Greggs' sausage roll capital of the UK
The Star reports that as the tournament is taking place across Australia and New Zealand, a new report predicts that every fan will be able to watch at least one match at home thanks to the early kick offs. Due to this, it's expected that most of the food and drink spend will be made on breakfast items, with football fans stocking up before the big games.
Those interested in toasting the Lionesses’ first game with a free breakfast should head to VoucherCodes.co.uk between before Monday, July 17. All you need to do is simply click on the competition banner on the homepage and create (or sign into) a VoucherCodes account.
On July 21, the day before the big match, 1,000 winners will be selected at random to receive a breakfast roll meal deal voucher. Lucky fans will be able to redeem their voucher at their local Greggs shop any time within the next six months in exchange for a bacon, sausage, omelette or vegan sausage filled roll - plus a regular hot drink, orange juice or water.
Anita Naik, Savings Expert at VoucherCodes.co.uk, said: "After last summer’s success at the Women’s Euros, all eyes will be on the Lionesses as they head to Australia and New Zealand. Despite high numbers of viewers expected throughout the competition, the early kick off times paired with the continued cost of living crisis means many consumers will be cheering on the team from home, with many expected to do so whilst tucking into a delicious breakfast.
"With the Women’s World Cup 2023 Spending Report showing that 4.3 million people are watching the first England game from home, we’re treating 1,000 lucky Lioness fans to a free breakfast ahead of England vs Haiti. As the UK’s most trusted voucher website, VoucherCodes.co.uk has great discounts on food, drinks and takeaways – all of which are hand-tested daily to make sure you’re getting the deal you’ve been promised."
