
It’s safe to say TV viewers in Georgia are tired of political ads—and thanks to their state’s runoff elections, they’ve seen more than usual.
Local stations aren’t complaining about the windfall. One them, ABC affiliate WSB-TV, leads the nation in political advertising this year with $86 million so far. The figure jumps to nearly $232 million when taking in the period from Jan. 1, 2020 through Nov. 28 of this year, according to ad tracker AdImpact.