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The Independent UK
The Independent UK
National
Hillel Italie

George Lois, icon of ads and magazine covers, dead at 91

Copyright 2022 The Associated Press. All rights reserved.

George Lois, the hard-selling, charismatic advertising man and designer who fashioned some of the most daring magazine images of the 1960s and popularized such catchphrases and brand names as “I Want My MTV” and “Lean Cuisine.” He was 91.

Lois' son, the photographer Luke Lois, said he died “peacefully” Friday at his home in Manhattan.

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