It's no secret that Apple's Siri is a digital assistant that lags behind the rest. In a world where Alexa, Google Assistant, and chatbots like ChatGPT have shown how great things can be, Siri has proven itself to be a sub-par alternative. With the exception of Samsung's Bixby, it's perhaps the last assistant that most would turn to in a pinch. So it's no surprise to anyone that Apple is rumored to be working on some big upgrades.
Those upgrades are said to be on the back of work that Apple is currently doing on internal generative AI tools. We've been hearing various rumors to that effect for months now, and with OpenAI technology fueling competing products, it's understandable that Apple is looking at how large language models (LLMs) can be used to improve the way Siri deals with requests and then provides its answers. Now, a new report suggests that the fruit of Apple's labor could be ripe for picking as soon as this year's WWDC event, likely to be held in June.
