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The Guardian - UK
The Guardian - UK
Business
Sarah Butler

‘Generational shift’ towards sparkling wine behind strong sales, says UK’s Chapel Down

‘We are seeing a generational shift into English sparkling wine [by] millennials, who prefer a lighter, fresher, crisper style of wine.’
‘We are seeing a generational shift into English sparkling wine [by] millennials, who prefer a lighter, fresher, crisper style of wine.’ Photograph: NitaWest/Chapel Down

Chapel Down has credited a “generational shift” towards sparkling wine for strong sales growth last year.

The Kent-based wine maker, which listed on the Aim junior stock market in 2023, said sales rose by a better-than-expected 19% to £19.4m in the year to 31 December, led by a 38% increase in retail sales as well as strong exports.

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