Generative AI is often viewed as a threat to traditional photography, but two venture funds with ties to camera companies have recently invested in a startup that generates images from initial product photos. Canon and Panasonic have both invested funds in AI Model Inc., a start-up that generates images from basic product photos.
AI Model Inc. is a company that’s building technology for apparel companies to generate multiple types of content based on a basic product photo. The AI uses those initial images to generate images and videos of the apparel being worn.
