A growing number of Gen Z viewers are coupling up with reality TV in theaters, where communal screenings are turning streaming hits into shared social events.
Peacock’s “Love Island USA,” a spinoff of the British original following 12 attractive singles as they navigate romance and shifting relationships in an exotic villa, has become a group viewing favorite thanks to its almost daily episodes and summer escapism. On Monday, hundreds of fans, including more than 300 at Cinemark Fairfax Corner in Virginia, attended a one-night theater screening of the Casa Amor episode, where the original couples are split and tested with new singles.