
Steven Schwartz was just 13 years old when he started his first side hustle. Like many teenage boys his age, he wanted a pair of sneakers—the Nike Kobe 7 Easter shoe, to be exact—but his parents wouldn’t pay for them.
Instead of stomping his foot in protest, he found a like-minded teen on Facebook, Cameron Zoub, to help him build a bot that would buy limited-edition sneakers for people before they sell out.