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Fortune
Fortune
Orianna Rosa Royle

Gen Z founder has built a multimillion-dollar business off people who don’t want a desk job

Photo of Steven Schwartz (Credit: Courtesy of Whop)

Steven Schwartz was just 13 years old when he started his first side hustle. Like many teenage boys his age, he wanted a pair of sneakers—the Nike Kobe 7 Easter shoe, to be exact—but his parents wouldn’t pay for them.

Instead of stomping his foot in protest, he found a like-minded teen on Facebook, Cameron Zoub, to help him build a bot that would buy limited-edition sneakers for people before they sell out. 

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