When Apple launched its first Apple watch Ultra last year, it was clear that the firm was taking aim at the premium multisport and adventure watch segment of the market that Garmin dominates.
In particular, Apple Watch Ultra was squaring up to Garmin's epix second-gen with its stunning AMOLED display, dual band GPS tracking and incredibly detailed sports tracking insights.
Garmin epix also had much superior battery life to Apple Watch Ultra as epix could last for up to six days in its always-on screen mode or 16 days with it switched off.
