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Fortune
Fortune
Phil Wahba

Gap, Nike and Levi's took years to diversify from China. Now sky high tariffs on nations like Vietnam are ruining their strategies

At the Shoptalk retail industry conference last week, Gap Inc CEO Richard Dickson touted the apparel maker's limited exposure to China and the tariffs about to be imposed on imports from there after years of efforts to diversify its supplier base.

"Big credit goes to our supply chains. We've been working on diversifying our manufacturer footprint for quite some time. Less than 10% of our product is coming out of China," said Dickson. Now Gap's biggest supplier country is Vietnam, followed by India and Indonesia, all well ahead of China.

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