There is no need to pick only a few of the many explanations of Donald Trump’s political comeback. Most of the endless reasons we have heard over the past five days ring true: inflation, incumbency, a flimsy Democratic campaign, white Americans’ seemingly eternal issues with race, and what one New York Times essayist recently called “a regressive idea of masculinity in which power over women is a birthright”. But there is another story that has so far been rather more overlooked, to do with how politics now works, and who voters think of when they enter the polling booth.
Its most vivid element is about the left, and one inescapable fact: that a lot of people simply do not like us. In the UK, that is part of the reason why Brexit happened, why Nigel Farage is back, and why our new Labour government feels so flimsy and fragile. In the US, it goes some way to explaining why more than 75 million voters just rejected the supposedly progressive option, and chose a convicted criminal and unabashed insurrectionist to oversee their lives.
The latter story goes beyond Kamala Harris and her failed pitch for power. When established parties on the progressive and conservative wings of politics go into an election, in the minds of many people, they represent a much larger set of forces, whether their candidates like it or not. After all, what people understand as the left and right operate far beyond the institutions of the state: political battles are fought in the media, on the street, in workplaces, campuses, and more. This has always been the case, but as social media turn the noise such activity makes into a deafening din, seeing most big parties and candidates as the tips of much larger icebergs becomes inevitable.
Trump leads the movement that was responsible for the January 6 insurrection, has made less-than-subtle noises about his affinity with the far right, and makes absolutely no bones about any of it. For the Democrats, the lines that connect a centrist figure such as Harris to the wider US left tend to look much fuzzier, but that does not make millions of people’s perceptions of them any less real. Around the world, in fact, the left looks to many voters like a coherent bloc that goes from people who lie in the road and shut down universities to would-be presidents and prime ministers – the only difference between them, as some see it, is that radical activists are honest about their ideas, whereas the people who stand for office try to cover them up.
What the US election result shows is that, when told to make a choice, millions of people will draw on those ideas, and ally themselves with the other political side. Many of them, of course, have arrived at that conclusion thanks to outright bigotry. But given the remarkable spread of votes for Trump – into Latino and black parts of the electorate, and states considered loyal Democratic heartlands, from California to New Jersey – that hardly explains the entirety of his win. What it highlights is something that many American, British and European people have known for the past 15 years, at least: that the left is now alienating huge chunks of its old base of support.
That story has deep roots, partly bound up with the decline of political loyalties based around class: compared with 2008, 2024’s Democratic coalition was skewed towards the higher end of the income range, whereas Trump’s tilted in the other direction. The same kind of fracturing now seems to be affecting many ethnically based political loyalties: as Trump well knows, there are now large numbers of voters from minorities – and immigrant backgrounds – who largely accept rightwing ideas about immigration. That is partly because modern economies create such a desperate competition for rewards.
But there seems to be more to it than that: polling shows the suggestion that “government should increase border security and enforcement” is supported by higher percentages of black and Hispanic voters than among white progressives – but the same applies to “most people can make it if they work hard” and “America is the greatest country in the world”. Growing chunks of the electorate, in other words, are not who the left think they are.
Meanwhile, the widening political gap based around people’s education levels – voters without college degrees supported Trump by a 14-point margin, while Harris had a 13-point advantage among college-educated people – creates yet more problems. Some of them are to do with “wokeness” and its drawbacks. Because the cutting edge of left politics is often associated with institutions of higher education, ideas that are meant to be about inclusivity can easily turn into the opposite. The result is an agenda often expressed with a judgmental arrogance, and based around behavioural codes – to do with microaggressions, or the correct use of pronouns – that are very hard for people outside highly educated circles to navigate.
At the same time, our online discourse hardens good intentions into an all-or-nothing style of activism that will not tolerate nuance or compromise. A message about the left then travels from one part of society to another: there is a transmission belt between clarion calls that do the rounds on college campuses, the Democratic mainstream, and unsettled voters in, say, suburban and rural Pennsylvania. And the right can therefore make hay, as evidenced by a Trump ad that was crass and cruel, but grimly effective: “Kamala is for they/them. President Trump is for you.”
In its own ugly way, that line highlights what might have been Trump and his supporters’ strongest asset: the idea that, because they are so distant and privileged, modern progressives would rather ignore questions about everyday economics. Nearly 40% of all Americans say they have skipped meals in order to meet their housing payments, and more than 70% admit to living with economic anxiety. A second Trump term, of course, is hardly going to make that any better: the point is that he was able to successfully pretend that it would.
That then opened the way for something even more jaw-dropping: Trump’s sudden claim to be a great unifier, something implicitly contrasted with progressives’ habit of separating people into demographic islands. It takes an almost evil level of chutzpah to flip from his hate and nastiness to a new message of love for most Americans, but consider what he said about his coalition of voters: “They came from all quarters: union, non-union, African American, Hispanic American, Asian American, Arab American, Muslim American. We had everybody. And it was beautiful.” That is the increasingly familiar sound of populist tanks being parked on the left’s lawn.
None of this is meant to imply that most progressive causes are mistaken, or to make any argument for leaning into Trumpism. What the state of politics across the west highlights is more about tone, strategy, empathy, and how to take people with you while trying to change society – as well as the platforms that poison democratic debate, and the harm they do to progressive politics. The next time you see someone on the left combusting with self-righteous fury on the hellscape now known as X, it’s worth remembering that its current owner is Elon Musk, who may be about to assist Trump in massively cutting US public spending, while cackling at the weakness of the president’s enemies, and their habit of walking into glaring traps.
John Harris is a Guardian columnist