Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Guardian - AU
The Guardian - AU
Sport
Jonathan Horn

From the Pocket: Carlton plays fans for mugs by masking woes with corporate claptrap

Michael Voss, senior coach of the Blues
There’s a kind of overcompensation of caution, a reluctance for Carlton and the media to acknowledge what’s really at play here. Photograph: Matt Turner/AAP

“If you start listening to the fans,” Wayne Bennett once said, “it won’t be long before you’re sitting next to them.” Indeed, if you’re running a high-profile sporting organisation, it usually pays to block out the noise. If Brendon Gale had heeded the advice of Richmond Twitter following their three elimination final losses, the club would be in ashes. There’s no way Chris Scott would be coaching Geelong today if the club had acted on the criticism of him following the 2019 and 2021 preliminary finals.

But there’s a fine line between not listening to the fans and playing them for mugs. So much of the messaging coming out of Carlton right now makes a mockery of what the supporters can clearly see and what the club continues to mask with corporate claptrap.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.