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The Conversation
The Conversation
Politics
Suze Wilson, Senior Lecturer, Executive Development/School of Management, Massey University

From ‘pretty communist’ to ‘Jabcinda’ – what’s behind the vitriol directed at Jacinda Ardern?

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With recent polling showing National edging ahead of Labour for the first time in two years, Jacinda Ardern’s previously strong support has eroded rapidly since winning a remarkable outright majority at the 2020 general election.

But the dip in electoral fortunes is only part of the story. It’s probably not an overstatement to say Ardern is presently one of the most reviled people in Aotearoa New Zealand, attracting vitriol that violates the bounds of normal, reasoned political debate.

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