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The Economic Times
The Economic Times
Politics

From Mahatma Gandhi to Narendra Modi: India's biggest brand ambassador is now the Prime Minister, says Shekhawat

New Delhi: Till 10-15 years ago, India's identity abroad was primarily linked with Mahatma Gandhi but that has changed and Prime Minister Narendra Modi is now the country's "biggest brand ambassador", says Union minister Gajendra Singh Shekhawat.

The culture of India - its heritage, festivals and cuisine - is the country's identity too, the Union culture and tourism minister said in an interview with PTI Videos.

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