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The Economic Times
The Economic Times
World

From K-pop to K-glow: Lasers, facial firming drive South Korea's new tourism wave

SEOUL: Mexican Maria Zu first visited Seoul eight years ago to tour the cafes and parks of the South Korean capital, but spent a key partof her latest trip in April in skincare clinics, under the gaze of doctors wielding laser wands and injection needles.

"We feel safe coming to this country for our faces," said the Dubai-based consultant, one of millions of beauty enthusiasts now ‌boosting South Korea's tourism ⁠numbers ⁠and economy as they throng its thousands of skincare clinics.

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