According to booking.com, a staggering 58 per cent of travellers booking holidays in 2025 are not merely hoping for a drop in stress levels, nor to get more sleep, but rather are booking trips with the sole goal of improving their wellbeing.
Chiming with the trend, retreats are on the up — the wellness tourism market is now worth over $651 billion annually, with forecasters predicting it’ll grow by 16.6 per cent in the coming two years.
