Since the 1990s, the Beckham family have represented the perfect intersection of British interests (football, fashion, and music), which has made them one of the most beloved families in the UK. But it’s also a brand. And brands need a face. Especially in the wake of a bitter feud.
This weekend, Romeo Beckham clearly established himself as the frontrunner for the future face of Brand Beckham. The 23-year-old appeared on the runway at London Fashion Week for the star-studded H&M show, where he walked alongside fellow nepo babies Iris Law, Amelia Gray and Lila Moss.