Good morning. We all enjoy a great night out at the theatre. Last year, 37 million people visited theatres in the UK. And while London may sometimes feel like New York City’s less cool cousin, the West End welcomed 3 million more fans than Broadway in 2025.
When you look at the star-studded lineup at last weekend’s Olivier awards, with Rosamund Pike, Adjoa Andoh, Elaine Paige and David Harewood among those lighting up the red carpet at London’s Royal Albert Hall – you can see why audiences jump at the chance to witness live performances.
