A sex toy company is giving away £6,000 worth of its products in Cardiff on Saturday, February 11, after Wales ranked the lowest in the UK on a 'sex map' of areas of the UK that spend money on 'sexual pleasure products.'
Lovehoney will give out 150 sex toys for free in St Mary Street from 3:30pm - but there's one thing you must do to qualify.
They're only handing out the products to people who can answer a simple question: "Where is the clitoris?" Anyone who answers correctly could secure one of the company's products - including the 'Lovehoney Rose,' 'Arcwave Ghost' or 'Ignite 20 Mini Masturbator.'
The company will be paying homage to Wales' musical traditions, with a billboard themed after Sir Tom Jones reading: "Baby we can turn you on... Unlock your sexbomb potential." Anyone passing the stall will get a 20% off voucher for Lovehoney products.
Commenting on the 'Sex Map,' Lovehoney's expert Annabelle Knight said: "The purpose of the Sex Map is to celebrate sexual liberation across our nation and encourage people to talk about sexual wellness products. It’s great to see such diversity in choice in different cities around the country."
Lovehoney was founded in 2012 in Somerset and has become a popular online retailer for sex toys and related products. It's also no stranger to an advertising stunt, having previously launched a 'Design a Sex Toy' competition.
The stall can be found in St Mary Street on Saturday, February 11, from 3:30pm, with 150 toys set to be given away.
READ NEXT:
'I've lost my house keys': The ridiculous time-wasting calls to 999 in Wales
Talented athlete seeks urgent private treatment for horror injury mid-competition
Welsh hotel has one of the most Instagrammable swimming pools in the UK
Wales is getting its first Leon healthy fast food restaurant - at a service station
Find out about things going on where you live:
